The Brand Mission
We believe unequivocally that jewellery has the unique ability to carry memories and stories for each one of us individually and that they are a universal canvas for personal expression.
A passion in handcrafted design is deeply rooted in YSSO’s raison d’etre.
In developing our collections, our first consideration is to bring emotion and function together. Creating with empathy and mindfulness to our community and environment. We are deeply inspired by Greece, yet we aim to create for a worldwide and international audience.
Revival of Traditional Crafts
The UN refers to craftsmanship as the most important manifestation of intangible cultural heritage. Mass production, which allows products to be produced both at a lower cost and faster, and often poses significant challenges to the survival of traditional forms of craftsmanship. The changing consumer tastes, and fast fashion attitudes directly impact traditional craftsmanship techniques.
YSSO Foundry & Goldsmiths
Jewellery making and goldsmithing carries a substantial historical and cultural significance in modern-day Greece. At YSSO we work exclusively with Athenian workshops, using the traditional Greek jewellery making techniques maintains tradition alive. All pieces carry the traits of the hands that created them, making each one unique.
Fusion of Past and Present
Our anthology of designs aims to reinterpret traditional patterns, motifs, and symbols in a modern context. We design for a modern woman, living and travelling internationally - who is an avid lover of design.
Cross Cultural Exchange
In their studio mother and daughter, Stalo & Alexia exclusively hand design all the jewels. They have lived between them in the UK, France and Belgium and the cultural influences of these countries contributes to their design discourse.
Having developed proprietary methods after decades of learning and development, has allowed them to explore new boundaries in jewellery design.
Inspired always by the Japanese concept of Wabi-sabi, the art of finding beauty in imperfection and profundity in earthiness, of revering authenticity above all.